Triumph | Powersports Business

Triumph Motorcycles reveals TE-1 final prototype testing results

Madelyn Hubbard — Wed, 13 Jul 2022 14:17:40 +0000

Triumph’s TE-1 electric development project has been announced officially complete. The final prototype test results exceed the project objectives and demonstrate the incredible success of the unique collaboration. Triumph's TE-1electric development project has been announced officially complete. 100 Mile Range Significantly exceeding the real-world range of the equivalent electric motorcycles available today, with a category-leading ...

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New colors for 2023 lineup, new names for classic models

Madelyn Hubbard — Wed, 06 Jul 2022 15:36:24 +0000

Triumph has introduced a new and exciting range of color options for their entire line, including model year 2023. These build on the great success of last year’s Gold Line Editions, which responded to customer requests for brighter, more distinctive, and more elegant color options across the lineup. The new colors come hand-in-hand with new ...

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Triumph acquires OSET, electric motorcycle manufacturer

Dave McMahon — Tue, 21 Jun 2022 11:02:00 +0000

Triumph has acquired electric motorcycle manufacturer OSET Bikes as part of its wider plan of offering a full range of off-road motorcycles and to nurture a new generation of motorcycle riders. Ahead of the launch of the Motocross and Enduro range, Triumph Motorcycles took another step in the off-road world through the acquisition of OSET ...

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Carmichael tests Triumph’s new prototype motocross bike

Dave McMahon — Wed, 01 Jun 2022 11:01:00 +0000

As part of the ongoing development of Triumph’s new motocross and dual sport competition motorcycle plans, Ricky Carmichael and Iván Cervantes joined the team at the Triumph Factory to review and test the latest development prototypes. Carmichael, the greatest motocross rider of all time, and five-time enduro world champion Cervantes spent the last week with ...

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Motos America adds Bronstorp as director

Dave McMahon — Wed, 11 May 2022 10:07:00 +0000

According to a LinkedIn post, Christopher Bronstorp, formerly with BMW Motorrad USA, has been named director of Dealer Operations at Motos America. You'll find the LinkedIn post below. Earlier this year, Salt Lake City-based Motos America Inc. announced that former BMW North America executive Kris Odwarka has been named president. Last month, Motos America closed its ...

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Triumph honors Paasch for Daytona 200 win

Dave McMahon — Wed, 04 May 2022 12:45:00 +0000

Brandon Paasch was honored with a commemorative plaque on Triumph’s Avenue of Legends at its global HQ and Factory Visitor Experience in Hinckley, U.K., to celebrate his Daytona 200 win. Check out some photo highlights below on the Powersports Business TikTok. @powersportsbusiness Brandon Paasch was honored with a commemorative plaque on @TriumphMotorcycles Avenue of Legends ...

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Triumph reveals 2021 top dealerships in U.S., Canada

Dave McMahon — Tue, 12 Apr 2022 09:16:00 +0000

Triumph provides a major shoutout to its award-winning 2021 dealerships in the April edition of Powersports Business magazine, the first choice for dealers celebrating 25 years in print. Click on over to page 17 to see if your favorite Triumph dealership was selected as an award-wining dealership for 2021. Those listed are singled out for ...

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Triumph, Gibson part of 1959 Custom Collab for DGR

Dave McMahon — Tue, 22 Mar 2022 12:03:00 +0000

Triumph Motorcycles and Gibson have partnered to create a one-of-a-kind custom guitar and motorcycle for the Distinguished Gentleman's Ride. Building on a shared passion for beauty, precision and performance, and inspired by the shared historical significance of the iconic 1959 Les Paul Standard and equally iconic 1959 Bonneville T120, the outcome of this unique partnership ...

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Triumph Street Triple RS wins Daytona 200 on first attempt

Dave McMahon — Mon, 14 Mar 2022 00:46:43 +0000

The TOBC – Triumph racing team, supported by FreedomRoad Financing, powered Brandon Paasch to the win at the 80th Daytona 200. Coming off its first season of competition in the 2021 British Supersport Championship, the Triumph Street Triple RS wins its American debut at the World Center of Racing. The winning motorcycle was ridden by ...

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Triumph TE-1 prototype reveal; live testing phase to begin

Dave McMahon — Tue, 08 Feb 2022 12:05:00 +0000

Today marks the official end of the collaboration stage of the TE-1 project, with the completion of the prototype demonstrator, which is now fully ready for the next Triumph-led stage of the project to begin – the live testing program. The unique collaboration between Triumph Motorcycles, Williams Advanced Engineering, Integral Powertrain Ltd, and WMG at ...

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